The Internet has created many new ways for businesses to market their current and services to customers.
Create one clear message per email. With a deluge of information in your email, you can create an overwhelmed or bored reader, very easily. Determine the one message that you need to get across in the email and focus on that idea. Your clients will be happy to not have too much information.
Do not ever send unsolicited email. Your emails may be marked as spam if you send them to people who did not interested in receiving them. This is terrible for business and might even get your IP address blocked by some ISPs.
Only send messages to those you know. Mailing people who are unfamiliar with you or your product can look … Read the rest